It’s Not Jimmy’s, It’s Mine!

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I will never forget the first Jimmy’s I had. I bought it in a deli behind Ladbroke Grove on one of our first sunny days of the year. Before then I wasn’t necessarily convinced that iced coffee was a drink for me; sticking to piping hot espressos and frothy cappuccinos to perk me up. Well I was wrong. Since this very day in the middle of May, I have never looked back. It was also on this momentous occasion that I posted an alluring shot of my iced coffee on a bright turquoise bench in my friends garden….@jimmyicedcoffee ‘liked’ the picture and the rest is history.

What Jim Cregan has created is something cool,  fun and something so delicious that it is genuinely sad when you reach you the bottom. Iced coffee never tasted so good.

I grabbed Jim for a quick Q&A, to  give us a little insight into his world…

I am going straight in for the kill, which Country do you think produces the best coffee?

I think Costa Rica produces the best coffee.  I’ll put this down to ignorance of not exploring enough countries and their own coffees but when I went to Costa Rica, I distinctly remember having cup after cup of consistently incredible coffee.  That isn’t to say our Honduran coffee isn’t bad, as it’s EPIC.  I guess it’s also down to enjoying it in the place of origin, sat on plastic chairs in a road side cafe, without a care in the world after a great surf. That all adds to making a cup of coffee taste that extra bit better.
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Lying in the grass, on a hot & sunny day, I would reach for an Original Jimmy’s Iced Coffee. What is your ideal coffee-scenario?

My ideal coffee scenario is this; waking up knowing I’ve got enough time to brew an epic Iced Coffee at home using my Aeropress and cook up some scrambled eggs to enjoy with my wife whilst listening to some crazy music on BBC 6 Music. It’s super simple as everything should be, and so fulfilling for my belly and my brain.
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How long has it taken you to grow this wonderful brand from the very first seed of inspiration, to the Iced Coffee Empire it is fast becoming? 

Firstly, thanks for calling it a wonderful brand! The seed was sewn in Australia in 2008 when I first found ready to drink Iced Coffee. It wasn’t ‘watered’ until November 2010 when it turned into a weed and grew like mad. I guess the brand is me and my outlook on stuff which has always been there, it’s just needed to become a tangible object to make it come to life for others to enjoy. Does that even make sense?

Tell us about your involvement with the ‘This is Africa Initiative’? 

‘This is Africa’ is an epic little initiative run by a friend of mine, Lucy Devall.  She runs a heap of school enterprise campaigns here in the UK and in Africa, encouraging young people to actively think about being entrepreneurial.  She asked if we could be involved as a case study for the students as it fits well within their community and their climate. She figured that as Africa produces amazing Coffee and the sun shines a great deal, Iced Coffee could be produced for two reasons. One, the sunshine puts you in the mood for Iced Coffee and two, Solar energy could be used to power fridges, making it a viable business proposition. We proved to be a useful case study and it made the students broaden their ideas on enterprise, which is ace. In the future, I’d love to go out and do more, but for now it seems like we’ve managed to help out in a way that’s different and I like that a lot.
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Do you have a favorite café in the UK and what makes that place so special?

My favourite cafe…that’s a tough one as there are a great deal of them across the length and breadth of the UK. Right now, I would have to go with ‘Boscanova’ in Boscombe, funnily enough. It’s ace. There are some of the UK’s greatest baristas in there who literally love coffee to death.  Their breakfasts are off the chart and the chefs are like mechanical maniacs.  It’s always rammed, always playing the best music and if you get in before 9am, you can do 2-4-1 early bird brekkies. They love messing around with different types of coffee without being all ‘London’ about the whole thing and are so happy to explain all the processes involved without making you feel like a douche.  It’s perfect on a hangover, then a stroll down the beach. Simple.
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Where do you see Jimmy’s Iced Coffee in 5 years time? 

Wow. Big question.  In 5 years, the Jimmy’s brand will have a great presence in at least 5 countries across this fine globe in number of guises from Iced Coffee to the best portable BBQ you’ve ever seen.

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Your view right now… 

My view right now is the length of my office out into the car park at our Industrial Estate named ‘Beaver’ for some ridiculous reason. It’s not all that glam, but it’s amazing what a few plants and some optimism can do to your work space.

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Your next adventure is… 

My next adventure is the birth of my first nipper and man what an adventure it’s going to be. My wife is already experiencing contractions, so it won’t be long now, maybe a week!  It’s made me reflect on my life heaps and how much my folks have looked after me.  What a mission I’ve been on, even at 32.

And finally, what are you listening to in your (perfectly adorned) truck on a Jimmy’s road trip? 

On a perfectly adorned road trip, I’m listening to a mix of Nas, Pearl Jam, Snoop, Black Seeds, Russ Chimes, Beirut, Fat Freddy’s Drop, stuff like that.

Amazing. Thank you Jim! 

On that note it is time to sit back with an ice cold glass of the good stuff and enjoy this…

(Stockists include: Waitrose, Selfridges & Co., Whole Foods, Budgens, WHSmith, RoadChef and many more!)

www.jimmysicedcoffee.com 

It’s been a while….

Over the past couple of months it feels as though I have been totally consumed with work, which has left little (or no) time to keep up with the blog. Really it is inexcusable but I can assure you there have been daily thoughts about it, or more like ‘daily pangs of guilt.’ It is finally time for me to give A Shuffle in the Pantry some much needed TLC, whilst I sit in the peace and quiet of the Spanish countryside…. (and breathe a sigh of relief).

I am waking up early at the moment around 7:30am and spending 20 minutes meditating- something I have been doing twice daily for the past 3 weeks. It clears my heads and provides an inner calm, which in turn prepares me for the day ahead. Prior to learning the Transcendental Meditation technique my stress levels were sky high, which was manifesting in the inability to sit down and the constant tidying up and moving of objects (to his dismay, my boyfriends belongings) around our flat. The need for a holiday was becoming increasingly apparent. Now I am here, it is heavenly and paired with TM*, contentment has captured me.

Today is no different with regard to my routine. I woke up naturally (no alarm, which is bliss!), sat for 20 minutes then made myself scrambled eggs with the essential addition of Salsa Picante, a glass of peach juice and a French press. I never make coffee this way at home in the UK but it has become habitual for me when on Spanish soil, finding the whole process satisfying and delicious.

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Now this is when I sit down to write but where do I start? There are places I have been that I’d love to share with you, dishes I have cooked or baked that I want to tell you about and lethal-but-delicious cocktails consumed which are a must, however with mention already of meditation and trascendence…it seems appropriate to touch on the book I am currently reading- “The Physiology of Taste, Or Meditations on Trascendetal Gastronomy” by Jean Anthelme Brillat-Savarin.

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“Tell me what you eat, and I shall tell you what you are.”

I came across it on Amazon when I was buying a book on TM called the Science of Being and Art of Living. In the section labelled “Recommended for you”, was this book, staring at me with its big, beautifully illustrated artichoke. No sooner had I read “The most famous book about food ever written” in the description, I had ‘bought now’ and it was on its way…

A book that would appear to be so highly sophisticated is always daunting as a holiday read. Last year as part of a book club that I am in, I was battling my way through ’50 Shades of Grey’ poolside, grimacing with each page turn and every repeatition of “lip biting” and appearance by her “inner goddess”! As much as I would love for a minute to be the sort of person who loses themselves in a romantic fiction or the like, I am not. I generally look through cookery books, read biographies and learn from books on spirituality (although did totally adore the Hunger Games!)

Let me touch on this all ever so briefly, as I am only just starting to read this myself but firstly I will admit one thing. I am reading this book in one hand with a dictionary firmly in the other. There are the most magnificent words page after page, some I know and some I don’t (and as it was first published in 1825, this is no surprise), what a shame it would be to never know their meaning. It is easy to arrogantly breeze through a book like this and pretend to yourself that you understand all of it, which will potentially result in very little learning, however I swallowed my pride (a mildly dyslexic one at that) and made a decision after the first page to have a reference guide alongside.

The book is set out not in chapters but in ‘Meditations’, which makes clear to the reader the devotion and contemplation of this subject of Gastronomy by the author. Jean Anthelme Brillat- Savarin was born in France in 1755, aside from his epicure status, he was primarily a lawyer and politician. He spent the last few years of his life writing ‘The Physiology of Taste’ and in 1825 published the book at his own expense. He died in 1826.

From what I have read thus far, I have learned that Brillat-Savarin had a wicked sense of humour and a brilliant mind. For a foodie of any kind this book will be a wonderful education and an entertaining read. Don’t rush it, take it all in at your own pace, research as you go anything you do not understand, underline beautiful quotes and enjoy all that it has to offer on food, drink and the culture that surrounds it. It covers everything from the senses & the power of taste, to the theory of frying & the pleasures of the table.

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“Those persons who suffer from indigestion, or who become drunk, are utterly ignorant of the true principles of eating and drinking”

*TM or Transcendtal Meditation; A technique of meditation derived from Hindu traditions that promotes deep relaxation through the use of a mantra.

For more information have a look at the work of the David Lynch Foundation.

For a Rainy Day…

I woke up bright an early this morning to blue skies, so decided to don some warm clothes and go for a walk. Five minutes in and grey clouds appeared as if by magic. Drizzle soon followed. Back home now and ready for a cosy day inside.

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The books I am browsing through at the moment are particular handy on a day when the weather can’t decided what it’s doing….

1. Drink Me by Matt Walls (see blog post here)

2. Supper Club by Kerstin Rodgers; secret restaurants & underground supper clubs! Sounds amazing! Ex-Rock band photographer Kerstin Rodgers was one of the first people to start this dining phenomenon in the UK. This book is full of quirky illustrations and ideas for starting your own ‘Supper Club’, (which I am currently in the process of organising for my friends and I- you’ll hear more about this next month). Along with her yummy recipes and personal photographs it is a really fun book with plenty of hosting and culinary tips polished off with a directory of people doing this in their homes worldwide. So you too can venture into the unknown….

3. Baking Bible by Annie Bell; I love baking but have so much to learn. I make mistakes (often) and get very frustrated when I see the sponge sinking in the oven. Annie Bell was a food writer for Vogue, The Independent & more, who has gone on to write books like ‘The Camping Cookbook’ & ‘Soup Glorious Soup’. This is her ‘bible’ of 200 very trustworthy recipes for cakes, puddings, bread, tarts… the list goes on. It is pretty much fail-safe & easy to understand for beginners, yet still exciting and enticing for the more experienced. Totally delicious.

4. Eat London: All About Food by Peters Prescott & Terence Conran; If you live, or have visited London, then you may have realised that there are restaurants and cafes popping up at two-a-penny. This is the ultimate directory for someone wanting to discover old and new put together by the well-known Terence Conran. Plenty of recipes to keep you entertained in between reviews and a front cover that doubles up as a big map of London, so no worries about getting lost whilst in the depths of Dulwich, looking for a butchers!

5. Little Paris Kitchen by Rachel Khoo; Following her perfectly kitsch, Paris based TV show. Rachel Khoo has let us into the secrets of her life, style and recipes. Her illustrations are adorable and thankfully there are no overly complicated methods or long winded techniques to try and follow. If she can make it work, so very well, in such a small and intimate space then there is nothing stopping us all from trying it out….follow her lead. Oh and her ‘madeleines à la crème au citron’, are a must! Mmm.

6. The Simple Things; a glorious monthly magazine of all things home & garden with recipes, crafts and inspirations! A total gem. WHSmith sell the mag, but you can also look on their website to find out about the subscription. January was filled to the brim with pasta making, lantern stitching and home made pizza nights! The February Issue 6 is out now. This could be the only reason I venture into the rain again today!

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A small Arpeggio coffee from my Nespresso machine sets me up nicely for the day ahead. My pastel pink cup is from Ikea, perfect for espresso’s but also for desserts like ice cream, or a mousse! I am not sure if they are in stock at the moment, but a lovely alternative are the Ikea 365+ pastel espresso cup and saucer.


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My candle of the moment is Roses by Diptyque. It is so gorgeous and fills the entire room in seconds. For me the smell of Roses reminds me of my childhood. It is nostalgic, romantic and puts a gentle arm around me in times of need. Diptyque candles are not cheap but they are, in my opinion very, very good. Their standard size are £40 and the mini candles are £20. I got this mini Rose for Christmas, they make a really special present!

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Listening to Classic FM. Yup, tis’ true. I EVEN downloaded the app! This is coming from the same person who used to squirm when anyone (my sister!) put it on in the car, I thought it had to be ‘cool’ music or nothing at all. How things have changed. All I want on a day at home, is to have classical music playing quietly in the background. I find it so unbelievably calming and so does the cat…

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Daffodils are ALREADY in bloom in some parts of the UK. My mum excitedly informed me of such a carpet of sunshine spotted on a walk at the weekend. I decided to get myself a few bunches to have a big, early dose of Spring time in my home! Tesco’s currently have £1 a bunch on offer so forget S.A.D. and treat yourself.

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Right then, I have procrastinated enough. On with some writing!

And have a great day come rain or shine…